BOTBP: Lenora Edwards, CEO, Lenora Edwards Consulting: How can entrepreneurial thinking build both your business and personal success?

Last month I had the pleasure of interviewing business development consultant, Lenora Edwards of Lenora Edwards Consulting. To listen to my radio interview with Lenora on my show Business Off The Beaten Path, please click here.

Lenora is the CEO of Lenora Edwards business development consulting. I’m really excited for you all to meet Lenora. Lenora Edwards is a passionate and results-driven business development consultant. She guides both individuals and companies in their strategic planning and she really helps them achieve dramatic increases in both their revenue and market position.

Here are some of the topics we discussed during the interview:

• How are entrepreneurs different from “normal” business people?

• How can entrepreneurial thinking build your business and personal success?

• What is the difference between sales and marketing?

• How do you know the difference between a “prospect” and a “suspect?”

•  How do you teach referral partners how to be your advocate?

• What is the difference between business and busy-ness?

I highly recommend this very informative and entertaining interview. To listen to the interview on Business Off The Beaten Path with Lenora Edwards, click here.